Finding Your Way
Wayfinding is an essential part of designing the customer journey. JEMA’s experienced designers use thoughtful and intuitive wayfinding graphics and signage to contribute to a stellar customer experience. Clear and concise wayfinding leads to higher customer satisfaction and therefore higher lease-up rates for our clients. In this sneak peek of our wayfinding graphic design work for a premier commercial real estate client, we use color coordination, imagery, varied font sizes, and strategically placed text to solve the wayfinding challenge in a complicated multi-level parking structure.